September 6, 2018 – Today, Synnex Australia and Fractal Design announce they are teaming up to bring a range of gaming PC cases and components to the Australian channel.

This exclusive partnership will see Synnex carry Fractal Design cases, power supplies and all-in-one coolers and fans. Synnex will now be able to offer additional gaming-built solutions to their reseller channel.

In 2018, more than 90 per cent of households have a device for gameplay. PCs remain the dominant gaming platform with 82 per cent of gamers playing on a PC.

Yu Chen Liao, Synnex Australia Product & Marketing Director said, “choosing the right case will serve you well through multiple PC builds. Fractal Design chassis are versatile, with great enclosures and thermal performance. Other factors like good airflow is key for your gaming system to perform efficiently as is minimum noise output. We are delighted to be able to bring Fractal Design’s products into our gaming portfolio”. 

“We’re excited to announce our partnership with Synnex”, said Jen Harnisch, Fractal Design Vice President of Global Sales. “This partnership allows us to work together to offer Australians a wide range of cases, coolers and power supplies that caters to the user demand at every level".  

 Anders Dahlberg, Fractal Design CMO added, “we’re looking forward to working with Synnex as our new partnership is announced helping bring Fractal Design and ourSwedish style and quality to the users of Australia".

For more information on Synnex, please visit www.synnex.com.au

About Fractal Design

Without a doubt, computers are more than just technology - they have become an integral part of our lives. Computers do more than make living easier; they often define the functionality and design of our homes, our offices and ourselves.

The products we choose represent how we want to describe the world around us and how we want others to perceive us. Many of us are drawn to designs from Scandinavia, which are organized, clean and functional while remaining stylish, sleek and elegant. We like these designs because they harmonize with our surroundings and become nearly transparent. Brands like Georg Jensen, Bang

Olufsen, Skagen Watches and Ikea are just a few that represent this Scandinavian style and efficiency. In the world of computer components, there is only one name you should know, Fractal Design.

For more information and product specifications, visit www.fractal-design.com   

About Synnex Australia

Synnex Australia is one of the leading IT solutions providers and trusted partner of choice in Australia and New Zealand. Synnex has grown steadily working with over 6,000 channel partners and is endorsed by more than 80 leading technology vendors to provide an extensive suite of end-to end IT and cloud solutions that support the traditional and emerging markets.

Synnex’s strategy is Channel first. With a combination of local experience and global expertise, this ensures the channel stays relevant and at the forefront of the ever-changing technology landscape. To learn more, visit Synnex at www.synnex.com.au.

News coverage

ARN coverage on Synnex Australia's partnership with Fractal Design

CRN coverage on Synnex Australia's partnership with Fractal Design

ChannelLife coverage on Synnex Australia's partnership with Fractal Design